Link Design

Pantone’s Color of the Year: Greenery

Symbolizing a refresh, rejuvenation and new beginnings, Pantone’s 2017 color of the year is “nature’s neutral.” The hue—called Greenery—is also hopeful, and the choice is linked with politics. According to Leatrice Eiseman (executive director of the Pantone Color Institute), “‘Rejuvenate,’ ‘revitalize’ and ‘reassurance’ are all the things we look for in a very complex social and political environment. Greenery symbolizes our growing desire for a renewed connection and unity with nature and our fellow human beings.” Read more and find out ideal color pairings for the green online at Pantone.

Via pantone.com link opens in a new window

Related

More stories like this one.