All Articles
All Articles
TECH

Frends Headphones

A snowboarding band of friends introduce a new headphones line

by Karen Day
on 29 October 2010
frends1.jpg

Hanging with the Frends crew means lots and lots of laughs, as I recently learned over dinner. The "Frends" are actually seven guys who regularly win professional (if not Olympic) snowboarding medals and since banding together in 2006 have become their own sort of self-entertaining traveling circus. Despite their penchant for making videos of each other pulling silly stunts or simply having a good time, they certainly know how to reign it in and focus on something they are passionate about—whether that's on the mountain or designing their new collection of headphones.

The latest addition to their eponymous fashion and accessories label, Frends co-founder Keir Dillon tells us headphones are the perfect fit for their crew because "There is nothing better than linking turns to your favorite music."

frends2.jpg

The collection includes four colorful styles—Classic (inspired by an old Marshall amp), Alli, Coupe and Clip—all affordable and meticulously designed to the Frends' expectations, which is the earnest concern of making sure it's done right. Dillon explains, "We wanted to find that balance of enough pop to express yourself, but also not so much that you look like a cartoon character walking down the street." With fabric cords, enticing unisex colorways, iPhone and Blackberry compatible mics and custom tips for the ear buds, the headphones are the perfect blend of youthful zest with considered design.

Initially trying each style, we've been road-testing the Coupe ear buds daily, listening to a variety of music genres through a variety of platforms. From computer to mp3 player, the earphones hold up, delivering an intense supply of dynamic sound for a relatively low price point (Coupes are $30). Creating a quality product at a price people can actually afford was a principal concern for Frends, who understand no one likes to settle and "strive to deliver all of our products with the features you want."

frends3.jpg

A "platform for ideas to grow from," Frends plan to keep on delivering "innovative products that push what people expect out of their electronics" while allowing the consumer decide the future. Dillon explains, "If there is a demand for a certain product we will do our best to fulfill that demand."

Frends headphones come packaged in corrugated cardboard and biodegradable plastic and currently sell online from Zumiez and select Burton stores with prices spanning $30-60.

The CH25 is a showcase of creators and innovators from a broad range of disciplines who are currently working to drive the world forward.

Joshua Harker

Pushing the boundaries of sculpture with intricate 3D printing

Read More
My intent was to explore and depict the architecture of the imagination, to interpret and share forms evident in the mind’s eye

Kegan Schouwenburg

Revolutionizing orthotics through 3D-printed insoles

Read More
What orthotics do is they effectively change the geometry of what your alignment is like

Jonathan Sparks

Reinventing electronic music by inventing multi-disciplinary instruments

Read More
Recorded music is becoming so cheap, so the value of music is now in live performance

Sabine Seymour

A future where smart clothes are as ubiquitous as zippers

Read More
In the future you will not buy a piece of 'functional' clothing without SoftSpot

Kathleen Supové

The NYC performance artist who’s radically reinventing the piano recital

Read More
I like pieces that are virtuosic, that show off the piano and what it can do, and are awe-inspiring

Eelke Plasmeijer

The locally driven restaurant that’s upending Balinese food culture

Read More
We really try to keep things simple and let the produce do the talking

Vanessa Newman

Redesigning pregnancy for the post-gender generation with Butchbaby & Co.

Read More
I want my customers to feel comfortable and unchanged, in that becoming pregnant didn't take away from or compromise their identity

LaToya Ruby Frazier

Documenting the slow, troubling change in Braddock, Pennsylvania

Read More
I am not a journalist, I am a conceptual documentary artist using my visual expression for building narratives that are unseen and unheard

Lulu Mickelson

A civic leader bringing change to NYC through design

Read More
Human-centered design is one of the many tools that we can use to better engage the public

Roxie Darling

From un-shampoo to transgender identity, the NYC colorist boldly defining the next chapter of hair

Read More
Hair color is as much a science as it is a craft

George Arriola and Monohm

An heirloom electronic for the post-smartphone era

Read More
We agonized during the design process as all hyper-obsessed craftspeople should

Cynthia Breazeal

How an emotional, empathetic robot named Jibo stands to revolutionize communication

Read More
The thing that's so provocative about social robots is that it's fundamentally a community technology

Meredith Perry

How searching the Internet helped a 22-year-old invent wireless electricity

Read More
It’s not about where the information is, it’s about how you use the tools

Melissa Kushner

Addressing the needs of orphans and vulnerable children in Malawi through microenterprise

Read More
Poverty is complicated, there is an increasing temptation and pressure in the development space to oversimplify things

Douglas Riboud + Justin Guilbert

How a mission to create great coconut water led to a whole new way of doing business

Read More
We’ve made a conscious decision to be as transparent and honest as we can, and let people decide for themselves

Marcus Weller

Using technology to turn motorcycle helmet design on its head

Read More
I was taken aback both by the number of people that doubted it, and by the equally large number of people that got behind it

Sarah Kunst

The entrepreneur single-handedly changing the landscape for women in tech

Read More
People who live on a planet that is half women but can never seem to find any when they need one, I have solved your problem

Dan Barasch + James Ramsey

A quest to make the future brighter—underground

Read More
We both share a passion for groundbreaking technology and a shared love of New York

Corinne Joachim Sanon

The chocolatier bringing social change to Haiti and bean-to-bar chocolate to the world

Read More
Seeing the poverty surrounding me and the lack of jobs and opportunity bothered me

Alex Kalman

The tiny museum in Manhattan that’s redefining museums

Read More
The mission is to put this small simple and powerful tool into the hands of as many people as possible

Pauline van Dongen

The Dutch designer blazing the wearable technology path

Read More
I’m fascinated by concepts of change, movement, energy and perception; since they are closely related to the way we experience the world

Tal Danino

The bioengineer who’s programming DNA to fight cancer

Read More
[Manipulating genes] is very new, people are just learning how to program these organisms

Tarren Wolfe

The next-generation appliance making kitchens greener—literally

Read More
Our goal is to provide food for everyone in the world, and the best place to start is in our very own community

Matt Kenyon

Fusing art and technology to disrupt concepts of corporate America

Read More
I want the work to live in the world and circulate, so it can generate more dialogue

Leopoldine Huyghues Despointes

The young filmmaker and non-profit founder who just wants people to follow their dreams

Read More
I feel confident and ready to accomplish so much more, the movement is on
Loading More...