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Mattel’s View-Master Turns Virtual Reality

Josh Rubin

Mattel is updating its iconic View-Master toy for future generations. They’ve teamed up with Google’s Cardboard VR viewer to turn the slideshow goggles into an immersive virtual reality experience that allows kids to learn about the world in a completely different way. The headset will pair with Android devices and Mattel-made “reels” that feature various 3D scenes including San Francisco, the Solar System and even computer-generated dinosaurs. The new View-Masters are set to hit shelves sometime in October.

Via mashable.com link opens in a new window

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Josh Rubin

Josh Rubin is COOL HUNTING's founder, editor and executive creative director. He brings his background as a photographer and expertise as a user experience designer to his point of view on what makes a good story for CH—this most often include some kind of intersectionality between art, culture, technology and design. Josh is a bit of an urban hippie, obsessed with most things Japanese, a Sealyham Terrier lover and very food motivated.

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