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Nikon Coolpix AW100

Take Nikon’s newest compact camera on an underwater adventure

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Nikon has not released a compact waterproof camera since stopping production of their popular Jacques Cousteau-approved Nikonos camera in 2001. Launching today for the consumer market is their answer to the modern adventure seeker’s needs—a durable, waterproof, freeze-proof and shockproof Coolpix camera called the AW100.

With an internal GPS system and full HD 1080p recording capability, the camera is ideal for documenting off-the-map escapades. The camera’s macro close-up mode is great for scuba diving, capturing intricate underwater fauna just one centimeter away with total precision, and its overall weight—6.3 ounces—makes it perfect for surfers who want to secure it in a zippered pocket while not in action or hikers concerned with every ounce of gear on their backs.

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The Coolpix AW100 will sell for $380 in black, blue or orange from Nikon retailers worldwide.

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