Snow Peak’s New Portland Flagship Store Goes Beyond Retail

We look inside the brand's new community space ahead of its opening weekend

Renowned Japanese outdoor brand, Snow Peak, brings more soul than ever to their new headquarters—HQ4. Nestled on Portland, Oregon’s lively NW 23rd Ave, the space houses their North American team, a showroom, a large curation of goods and a restaurant. Though these are all things that could catch your eye while passing the semi-transparent building, it’s when you step into the space that guests feel …

Dreaming Up Cocktail Perfection For Tayēr + Elementary

VR design technology played a role in the new dual-concept London bar

On Old Street in Shoreditch, new dual-concept bar Tayēr + Elementary ushers in a decidedly 21st-century cocktail experience. Renowned bartenders Monica Berg and Alex Kratena recently opened the venue to showcase the countless ideas they’ve developed over the years helming venues from Oslo to elsewhere in London. Just inside the door, Elementary serves as an introduction to their space, functioning as an all-day, community-oriented neighborhood …

East Imperial + Jim Meehan’s Delicious Grapefruit Soda

With real fruit, a gently effervescent mixer that's flavorful enough to sip on its own

Made in collaboration with Jim Meehan, East Imperial‘s new grapefruit soda was inspired by a cocktail Meehan made for a rum brand—one that called for a grapefruit mixer. He was unhappy with the market’s selection and felt he had to choose between a natural grapefruit juice or a soda with an artificial additive. After a conversation with Kevin Law-Smith (founder of East Imperial), the opportunity …