Reebok + Modla Flexweave Altitude Training Mask

Applying the sneaker brand's innovative, forthcoming material to a fitness prototype

As a demonstration of the dynamic nature of their forthcoming Flexweave material, Reebok invited three global design firms each to imagine a new collaborative product—and produce a prototype of it. Rotterdam’s Odd Matter envisioned a furniture series of “active sitting” chairs. NYC’s Joe Doucet proposed form fitting running gloves. And London’s Modla ventured into the territory of high altitude training masks. These items all employ …

How to Freeze Soap Bubbles in Winter Weather

A craze transfixing photographers lately: capturing the freezing process of soap bubbles in winter weather yields orbs with glorious, unexpected patterning. No two bubbles are the same, and footage at Fstoppers reveals as much. They also provide extra insight and include a video from photographer Benjamin Jaworskyj—revealing that photographing these bubbles is the easy part, but landing them on the right type of surface poses …

Dream Wife: Hey Heartbreaker

With a burst of charm and spunk, all-female English-Icelandic rock trio Dream Wife has cemented their arrival with “Hey Heartbreaker,” a new track from their debut album. It’s dance floor ready, for those longing for raucous guitar and handclap-powered pop rock. The video, by Mason London, features Dream Wife as animated robots and it’s just as exciting as the song itself.