Newfound Evidence Changes Chocolate’s History

The origins of chocolate, at least until last week, dated back about 3,500 years ago to civilizations in Mexico and Central America. But now, thanks to newfound evidence, cacao’s history actually begins 1,500 years earlier in South America. Tests run on the bowls, mortars and jars found in the highlands of Ecuador—in the area known as Santa Ana-La Florida—proved traces of cacao remained. This confirms a …

A Giant Version of FriendsWithYou’s Little Cloud at Macy’s Thanksgiving Day Parade

Art collective FriendsWithYou (founded by Samuel Borkson and Arturo Sandoval III) will be joining this year’s Macy’s Thanksgiving Day Parade with a super-sized version of their Little Cloud character. The puffy, smiling blob (which has been a keystone of their art for nearly two decades) represents “light, tranquility, and unconditional love”—a positive vibe they’re excited to share over the holiday. Little Cloud will be 30-feet-wide, and …

Inside Huckberry’s NYC Pop-Up Shop

The brand's first brick and mortar effort is a pop-up focused on storytelling

Huckberry, a San Francisco-based digital destination for all things outdoorsy, has claimed a brick-and-mortar space after nearly 10 years of strictly online existence. The pop-up shop opens tomorrow, 2 November, and runs through 31 January 2019, in NYC‘s West Village. This corner is far from the woods or an ice-cold surf spot, but the city is actually Huckberry’s most popular market. Their online shop consists of hard-to-find …