Tappening Tap Water Campaign

Once considered an indulgence, bottled water's popularity and resulting unnecessary stress on the planet has spawned growing ire in the eco-conscious community. Tappening is a faction of the movement aiming to challenge bottled water usage by highlighting environmental impacts and spreading white lies about bottled water, much in the same way the companies do. The lies include a multitude of tactics from the funny, "Evian …

Ikea: Come Into The Closet

Inviting everyone to "come into the closet," Ikea's playful ad campaign uses an interactive flash-based dance scene, controlled by sound, to highlight their creativity when it comes to closet organizing systems. The clever promotion revolves around various characters who dance robotically to music in four different rooms, each pulling accessories from the different storage solutions. A five song selection dictates the characters' dance moves, but …

Original Penguin x K2 Snowboarding

Putting a retro spin on a new board, K2 teamed up with Original Penguin to create a classic look for their all terrain, high performance Slayblade snowboard. Once gracing golf legends such as Bob Hope and Arnold Palmer, Penguin's high style is now infused into the freestyle board. The interlocking pattern adorning both sides of the Slayblade is a mix of Penguin's signature plaids and …