Empty Flag T-Shirt


An empty Aboriginal flag adorns Clothing The Gap’s new T-shirt, sending a poignant message regarding the rights to the design. In 2019, the Aboriginal-owned brand and social enterprise received a cease and desist from WAM Clothing for reproducing the full-color image on their apparel—of which 100% of profits got to health and wellness initiatives in Indigenous communities. This led the founders to embark on a mission to free the flag, as WAM (a non-indigenous company) holds the exclusive worldwide licensing agreement with the flag’s copyright owner, designer and artist Harold Thomas. While not arguing the copyright, the #FreeTheFlag movement is about control of the flag—a symbol that represents unity and identity for Aboriginal people. This shirt (made in Melbourne on Wurundjeri Country) features an embroidered black and white flag on the front, the words “Free the flag” on the sleeve and a screen-printed Clothing The Gap logo on the back. It’s available for all genders from XS to 5XL. Price is in AUD.