Mario Video Game Inventor Shigeru Miyamoto on Design

In a superb new Vox video, visionary Shigeru Miyamoto addresses what has made his games—Donkey Kong, Super Mario Bros, Zelda and more—so powerful. Filled with insight and wit, the video explains Miyamoto’s emphasis on storytelling before programming and consumer’s want to feel a sense of completion. Miyamoto himself addresses his background in industrial design and how a game must teach a player how to play. …

Omega’s Social Media-Inspired Timepiece

When the 2012 limited edition Omega #SpeedyTuesday Speedmaster watch sold out in four hours, 15 minutes and 43 seconds, the brand knew their social experiment was a success. In tribute to the popular #SpeedyTuesday hashtag used by watch enthusiasts and initiated by Fratello Watches’ Robert-Jan Broer, Omega designed the limited edition piece—and made it their first-ever available for sale online. Beyond honoring devout consumers, the …

Designing Hermès’ Petit H Holiday Factory

A look behind the specialized brand's DML-produced interactive pop-up at the Madison Avenue shop

For over a century, Parisian luxury brand Hermès‘ commitment to quality has meant that no imperfect product made its way to retail. In 2010, any piece with an imperfection (and remnant material from production) found its way to a new home: the petit h workshop. There, specialized artisans—in silk, leather, porcelain and more—take the items and give them new life. Imperfections are replaced or highlighted …