Eric Koston 1

Nike introduces their first Lunar sole in a pro skater's signature shoe

Drawing inspiration from both running and soccer shoes, pro skateboarder Eric Koston announced his first signature model for NikeSB last week. The result has the durability, performance and looks of a skate shoe, but with comfort and technical specs usually reserved for traditional sports. Koston, who had design experience from working on both Nike’s Dunk Pro SB and Zoom FP, found himself turning to Lunars …

Freeman’s Sporting Club Spring/Summer 2011 Lookbook

Photographer Tim Barber introduces animated GIFs to an exclusive menswear line

Like the brands they represent, look books run the gamut from those shot on Brooklyn rooftops to full-scale studio productions with renowned fashion photographers. In what may be an industry first, Freeman’s Sporting Club recently enlisted photographer Tim Barber to take a different route, creating a series of animated GIFs to show their Spring/Summer 2011 line. Whether juggling in a Tropical Gossamer Machinist Shirt or …

Activist Eyewear

Split-arm sunglasses with impeccable details for a classic look with a sporty fit

For Activist Eyewear their name is more than just a name. A fundamental principal in their design process, the brand rejects the process of large-scale industrial production, instead priding themselves in creating limited-edition series of sunglasses in small batches. Founder and creative director Mark Craig cut his teeth working on shades for big brands like Michael Kors and Nike, but his passion coalesced as Activist, …