Sonos Creates New Bell for the Stock Exchange

When challenged with changing the chime, the team wanted to give it some soul

This morning, for the first time in the Nasdaq bell’s 18-year history, a brand new sound will kick off trading. Created by the talented sound experience team at Sonos (made up of music producers, sound designers, scientists and audio engineers), the new chime has “some soul wrapped around it,” says Chris Jenkins, who explains the main goal was to make a provocative sound. After much …

France to Ban Smartphones at Schools

It began in 2017: French officials imposed a law that limited how frequently and in what manner employers may contact employees outside of office hours. Now, the French government is setting their sights on schools. Smartphone-less students, they believe, will improve classroom efficiency, effectiveness and, on a broader level, preserve the “sanctity” of the classroom and learning experience. This new law will, however, make “exceptions …

“Connected” Glasses and Bottles Will Track Your Alcohol Consumption

Long lines at the bar, iffy brand loyalty, and out-of-touch leadership are among the woes of the liquor business—and issues that brands are looking to solve for their consumers. With “connected” cocktail glasses and liquor bottles, brands will be able to track consenting party’s habits, preferences, take their orders, and provide them with real-time discounts and recipes. The question is: it unnecessary intrusion or considerate …