The New Nike+

Sneakers embedded with pressure sensors and accelerometers bring all-new opportunities for athletic performance tracking

Originally unveiled in 2006, Nike+ has grown to a committed community of over six million digitally connected users. To build upon this concrete foundation Nike has today announced the Nike+ basketball and training shoes embedded with pressure sensors and accelerometers to collect previously unmeasurable, movement-based statistics across multiple levels of speed and agility. The groundbreaking technology is the next step in building a robust ecosystem, …

The Mu

Award-winning USB adapter reduces size of bulky British power plug design by 70%

Designed in 1947, the British plug firmly holds its place as one of the world’s largest three-pin power interfaces, escaping the grips of design innovation with the equally clunky editions continuously rolled out. Now, however, product designer and illustrator Min-Kyu Choi of Made in Mind has created The Mu—a folding USB adapter with a minimal, refined design that reduces overall object size by more than …

Playtime Appcessories

The latest ways to enhance game play with your smartphone or tablet

With additional reporting by James Thorne Realizing that competing with the popularity of smartphones and tablets is a game they’ve already lost, toy manufacturers are finding ways to incorporate apps and devices into their product experience. New options range from simple tactile cases to QR codes and elaborate augmented reality board games. We’re really impressed by the breadth of the examples we discovered at the …