Three Negroni Week Stand-Out Cocktail Recipes

Mixed drinks drawn from the more than 8,000 bars, restaurants and partners participating

Negroni Week launched with 100 partners in its debut year, 2013. Now, roughly 8,000 bars, restaurants and partner vendors take part—almost 200 of which can be found in Manhattan and Brooklyn. Negroni Week isn’t just a celebration of one historic Italian cocktail. Done in partnership with Imbibe Magazine, and stretching from 4-10 June this year, it’s actually a multi-destination charitable event. Bartenders create their own …

Akademi Bar, Bali

Cocktail legend Dre Masso uses indigenous ingredients from across the Indonesian archipelago for authentically tropical drinks

When Ronald Akili opened the very first Potato Head establishment, Jakarta was aswarm with boring replica restaurants from abroad and wine bars with snooty attitudes. This didn’t sit right with the well-traveled, good-vibes seeker, so in 2009 he set out to create a proper bar with “just really good cocktails,” he tell us. The mission was simple enough: offer classic drinks with a local twist …

Negroni Week Kicks Off Worldwide

Six variations of the cocktail from the annual charity event, including an ice cream float

Any social media fiend who dives down the rabbit hole of trending topics has heard of things like #NationalMartiniDay (19 June) or #InternationalBeerDay (5 August), but Negroni Week is not like the others. While it is presented by the Negroni’s requisite bitter apéritif component, Campari (along with Imbibe magazine), the core of it happens to be charity—and funds raised from sales across all 6,000 participant …

Six Variations on a Negroni

Subtle tweaks and drastic alterations to the classic cocktail

Perhaps not since its 1919 debut in Florence, Italy (though a few hotels in Lake Como also stake claim to its origin) has the Negroni been so popular. It’s progressed beyond classic cocktail bars and is now on menus around the world. There’s nothing wrong with a traditional Negroni, composed of one part gin, one part vermouth and one part Campari; however, based on gin …