Luminox’s Atacama Adventurer Field 1760 Watch Series

Timepieces inspired by and fit for the conditions of the remote Chilean desert

To visit Chile‘s dry, high-altitude Atacama Desert offers unimaginable insight on Swiss watchmaker Luminox‘s rugged new Atacama Adventurer collection. The brand has become known for timepieces that hold up against extreme conditions. In fact, they’re the official watchmaker of choice for the US Navy SEALs, the Icelandic Association for Search and Rescue (ICE-SAR), and other military and stealth groups. But there’s no place in the world quite …

Chile Kills Cute Mascots to Fight Obesity

In a move that nutrition experts are calling “the world’s most ambitious attempt to remake a country’s food culture,” the Chilean government is banning cute marketing ploys to sell junk food. They’ve killed Frosted Flakes’ Tony the Tiger, Cheetos’ Chester Cheetah and various other cartoon mascots. This same law prohibits the sale of junk food (ice cream, potato chips, etc) in schools, and resulted in …

The Fisherman’s Son

A new short film and book detailing a Chilean surfer's transition from waterman to activist

One fateful day, a surfer visiting the small Chilean town of Punta de Lobos gave a broken surfboard to one of the local kids playing in the shore break. This child was Ramón Navarro, the son of a subsistence fisherman born and raised on the ocean, and he would go one to become one of the top big wave surfers in the world. For years, …