“Easy Driver” Commercial Features the Mercedes AMG GT C Roadster

Peter Fonda and Steppenwolf in a Super Bowl ad directed by the Coen Brothers

For a German automaker to lean into the 1969 American classic film “Easy Rider” as a storyline promoting their new high-end roadster is risky, but Mercedes-Benz has done it justice with a balance of respect and humor thanks to a brilliant collaboration between their creative agencies and the Coen Brothers, who directed the brand’s latest Super Bowl ad. Already on YouTube, the commercial officially debuts …

Apple’s Frankenstein Holiday Commercial

While we’re a little Grinch-y here at CH HQ, we were sucked right into Apple’s holiday 2016 commercial. Starring Brad Garrett, the spot is a heartwarming tale of an iPhone-toting Frankenstein—and will tug on your heartstrings. Not overly branded, it’s a little dark and obscure, but the message of opening your heart to all is an important reminder any day of the year—not just during …

Range Rover Sport’s Inferno Downhill Challenge

In Switzerland’s stunning Bernese Alps sits the Schilthorn summit—almost 3,000 meters high. Home to the world’s longest downhill ski race—the Inferno, which was first held in 1928—this is one serious mountain. Land Rover enlisted race car driver Ben Collins to race the Range Rover Sport down the Inferno, over all kinds of terrain (ice, snow, mud, rocks, asphalt and more) at gradients up to 75% …