As part of the eighth annual Design Los Angeles automobile designer’s conference, this year’s Design Challenge tasked six studios from Germany, Japan and the U.S. to design “Hollywood’s Hottest New Movie Car.” Each team—Honda, Hyundai, Subaru, Mercedes-Benz, Maybach and Smart—presented their idea through sketches, renderings, models and even mock movie trailers. As a holistic design challenge—centered around but not exclusive to automotive concept—the competition judged …
LA Design Challenge 2011