The Water Tank Project

Artists transform NYC's rooftop water towers to raise awareness about conservation

With less than 1% of all fresh water on Earth safe for human consumption—a number that works out to around 200,000 km3 of water—the truth about the world’s available supply is frightening. To draw attention to the urgency of water conservation, the not-for-profit Word Above The Street is working with an array of artists who will wrap 100 of NYC’s beloved water towers in a …

Three Ways to Conserve Water

Save water with personalized shower cycles, wood-clad rain barrels and solar pumps

Turning off the water while brushing your teeth is a fine start to addressing the challenges we face when it comes to the increasingly problematic resource. But to cope with what some scientists claim will be the biggest global concern in coming years calls for bigger and better innovations. The following three solutions currently on the market help greater water conservation efforts both in and …

Obey Awareness

Shepard Fairey teams up with Surfrider to promote coastal preservation

To celebrate their 25th year working in coastal conservation, The Surfrider Foundation selected Shepard Fairey as one of 25 artists commissioned to illustrate the world’s most notorious surf breaks through art pieces. Working with photographer Tom Servais, the two produced a fine art illustration of the Jaws wave, a big wave break found in Maui, HI. Appropriately nicknamed, waves can reach heights up to120 feet …