Disegno Gioia

Sketches from jewelry designer Guiliano Capogrossi Colognesi's latest line

On paper, self-taught jewelry designer Guiliano Capogrossi Colognesi has all it takes for his company, Disegno Gioia, to be successful. He presents beautiful and creative design concepts and has a working website on which to showcase them, but the products—with price tags of anywhere from $100,000 to $25 million—won’t be created until they’re bought first. It’s an unconventional way to sell, but as he continues …