Advertorial content: Equinox Fitness Clubs go beyond neighborhood gyms in just about every way. Most places purchase music from a service or play the radio, but Equinox Creative Director Bianca Kosoy and her team wanted people to get excited about the music, so they took things into their own hands. First they recognized that different areas of the club—lobby, workout floor, spa and locker rooms—require …
Equinox Fitness Clubs: Music Matters