Nivea‘s iconic blue tin is the focus of the German brand’s 100th anniversary, a feat they are celebrating in Milan with an imaginative video installation. Designed by Italy’s PianoB studio, the round shape and blue color surround the visitor, in a constant kaleidoscope of sounds, images and the cream’s signature scent. The exhibition is the latest appearance of the Nivea Lab, a series of events …
Nivea Blue Century
