Blixt & Dunder

From apparel to apps, how a Swedish couple designs for the hyper-specialized future

Husband-and-wife collaborative Blixt & Dunder work out of Malmö, Sweden, specializing in branding, packaging and design concept development. To inaugurate the project, the pair started with a bow tie, an accessory of unlikely significance that succeeds in presenting the new brand as a clever and fresh offering. The limited-edition tie, black with small lightning-bolt emblems, comes lovingly boxed and packaged for the discerning wearer. Rather …

The Pico Creative Loft

How Gap is reinventing 1969 through their design-driven heritage

Sponsored by Gap

For the past year, Gap has been designing their 1969 denim line in a former cigar factory on a quiet industrial block in Los Angeles. Known as the Pico Creative Loft, the move from their San Francisco headquarters signals a renewed focus on design, one that draws on Gap’s heritage of accessible quality, while also redefining their take on modern fashion in the process. When …

Ochobags

Multipurpose accessories for the day-tripper

Born out of Genova, Italy’s school for industrial design, designer Arianna Vivenzio founded Ochobags in 2006. Centered on a modular and customizable bag, Vivenzo describes her mission as “obviously to combine function and aesthetics.” Staring with the idea of a “useful yet fashionable object, made of functional and mobile compartments that can contain and separate each one of the objects a woman carries,” she gradually …