In a clever marketing marriage, the NYC-based PR firm BPMW (Brand Pimps and Media Whores) loaded Zunes with content from their clients' Fall/Winter '07 lines. Narrated by Weekly Drop, the witty podcast covering streetwear and sneaker culture, the commentary is a fun departure for editors bored with staid press releases. Playlists made by each designer make the virtual fashion show complete and lend real lifestyle …
BPMW Zune
