Crash Test Behind The Scenes

Russian skywalking, Jay-Z's Empire, Globars and more in our look at the web this week

Commercials where cars go plummeting into a concrete wall at some outstanding speed curiously appeal to almost everyone. The pure, explosive destruction we get to enjoy isn’t without careful planning though. A new video takes a detailed look behind the scenes of a crash test, documenting the immense amount of work that goes into demonstrating how safe our cars are on impact.

Jay-Z’s “Empire” Game

Russian skywalking, Jay-Z's Empire, Globars and more in our look at the web this week

Move over Farmville. This week rap mogul Jay-Z announced plans for “Empire”, a Facebook game that mirrors much of his own life. Good karma is garnered through remembering friends and family as you move from the Marcy Housing projects in Brooklyn to the “hotspots of the rich and famous”.

It Gets Better on Stage

Russian skywalking, Jay-Z's Empire, Globars and more in our look at the web this week

The gay youth support network that grew grassroots-style on YouTube has set its sights on the stage. Incorporating music, theater and multimedia for a touring live production that will focus on “communities where the It Gets Better message is needed most”. The project lives as a Kickstarter project, so it’s up to you to make it happen.