Pepsi Max Dying Calorie Campaign

Creating quite the advertising controversy, Düsseldorf-based agency BBDO has accomplished their goal of "creating the world's most compelling content" with their recent campaign for Pepsi Max, Pepsi's new one-calorie soda. Working off the idea that one is the loneliest number, BBDO created a series of cartoon drawings showing the lone calorie taking its life. (Click on the image for an enlarged version). While the campaign …

Sol LeWitt: A Wall Drawing Retrospective at the MASS MoCA

Sol LeWitt's final triumph opened today at the MASS MoCA. Conceived by the artist before his death last year, he developed the idea with the Yale University Art Gallery, and then partnered with the MASS MOCA and the Williams College Museum of Art to create it. The 27,000 sq foot installation of his Wall Drawings comfortably lives on three floors in the newly renovated Building …

Pins & Threads at London Design Festival

One of the highlights of the London Design Festival wasn't a big name or flashy product, it was a low-key installation from a young design graduate placed in a corner of Tent London. Easy to miss perhaps, but once seen it had people transfixed by its graphic beauty. Debbie Smyth was selected as one of the most promising graduates of 2008 for the Dezeen Talent …