Set on the northwestern bend of Lake Chapala, in the town the lake is aptly named after, is Cholula Hot Sauce‘s only production facility, SANE—a place they’ve inhabited for more than three generations. Their sauces aren’t the hottest, per the Scoville scale, but they boast the prideful and ritualistic flavors of Mexico‘s matriarchy (in fact, the woman adorning their bottles is an abuelita in the …
Product of the Pepper: Inside Cholula’s Chapala Factory