Over five years, McKinsey Design—a division of the qualitative and quantitative business advisory firm—tracked design-related data points at 300 companies as a way to highlight the business value of design. During 2019’s Milan Design Week, Ivy Ross (VP of Hardware Design at Google) joined Jakob Lange (a partner at BIG and the head of BIG Ideas) as well as McKinsey Design partner Ben Sheppard and …
Last year at Design Week in Milan, Google made its debut as a design company when it presented Softwear. Helmed by Ivy Ross, the technology brand has since gained respect and traction for thoughtfully designing physical products that maximize their software prowess. Warmer materials, softer forms and a more sophisticated color palette all contribute to the more humanized Google Home suite of devices, as well …
In Google‘s recent collection of home and mobile products, all products—regardless of function—fit together in a way that complements their technologies and visual design. That’s in part because of the precise yet fluid vision of Ivy Ross, Google’s Vice President of Hardware Design for the last few years. With experience in various realms—from fashion and jewelry to toys and art—Ross brings a truly unique point …
