Levi’s Turns to Lasers for Ethical Jean Production

As denim distressing and various washes wax and wane in attention, hand-finishing and chemicals are used to achieve the look of the moment. Levi’s, however, wants to cut out all hazardous chemicals by 2020. Hailing from their innovation department, known as Eureka Lab, Project FLX (Future-Led Execution) is a brand new technique that substantially reduces harmful chemicals, replacing them with the activity of lasers. An …

Levi’s Made & Crafted + OFF-WHITE c/o Virgil Abloh Collection

'90s-inspired light blue 501s anchor this color-blocked denim collaboration

A new collaboration brings together the iconic American denim company Levi’s with Virgil Abloh, founder of Off-White—a brand with the mission to create elevated streetwear. For this impressive capsule collection, Abloh collaborated closely with Levi’s head of design, Jonathan Cheung, and the result is a little floral, a little ’90s-inspired and entirely covetable. We spoke with Cheung at LA’s Levi’s Haus about the project origins, …

Vintage Denim Finds from Kindred Black

The eco-conscious online boutique has the pair of worn-in Levi's you've been looking for

It takes a lot to hold attention for longer than a few minutes anywhere online. Recognizable Squarespace templates, the same popular independent designers popping up again and again, endless scrolling and more have made online shopping pretty boring. New online lifestyle boutique Kindred Black, however, is toiling hard to bring the excitement of discovery back to the browser window. Co-founders Alice Wells and Jennifer Francis …