Girls vs. Boys

Delicious craft beer pairings, i-D's fashion future, interactive billboards and more in our weekly look at the web

The latest copyright infringement case to stir up a media storm is between the legendary Beastie Boys and SF-based GoldieBlox, a start-up that makes toys and games to encourage girls to explore science and technology. In a recent online ad, GoldieBlox parodies the Beastie Boys song “Girls” by changing the misogynistic lyrics to be more empowering—but neglected to ask permission, later citing fair use. When …

Saietta R Motorcycle

Delicious craft beer pairings, i-D's fashion future, interactive billboards and more in our weekly look at the web

The next most energy-efficient machine to hit the road is reminiscent of a superhero vehicle out of a Marvel Comics book. Created in London by clean tech company Agility Global, the Saietta R motorcycle, is named after the Apennine Italian word for “thunderbolt.” The machine is 100% fuel-free and can take on 60mph in under 4 seconds, and go 112 miles on a single charge—enough …

British Airways’ Interactive Billboard

Delicious craft beer pairings, i-D's fashion future, interactive billboards and more in our weekly look at the web

With their new “Look Up” campaign, British Airways has unveiled a new custom-built billboard in London’s Piccadilly Circus. The display features a video presentation of a young boy, who points to the sky when a British Airways plane flies above in real life. The sign then prompts anyone who is looking with the flight’s number and origin. While not the first interactive ad of its …