Pyer Moss founder and designer Kerby Jean-Raymond impressed many with the debut of his first collection for Reebok earlier this year. Known as “American, Also,” the line—which draws inspiration from the story of 19th century black cowboys—is now available. With the embroidered “Flag Badge” on the front, Jean-Raymond alludes to this western theme. With the snap-closures on the wrists and the refined, streetwear cut, he demonstrates …
As a demonstration of the dynamic nature of their forthcoming Flexweave material, Reebok invited three global design firms each to imagine a new collaborative product—and produce a prototype of it. Rotterdam’s Odd Matter envisioned a furniture series of “active sitting” chairs. NYC’s Joe Doucet proposed form fitting running gloves. And London’s Modla ventured into the territory of high altitude training masks. These items all employ …
John Maeda, graphic designer, computer scientist, MIT professor and author of Laws of Simplicity, teamed up with Reebok to create the Timetanium Ventilator, a sneaker that's been getting attention lately for how it merges math, technology and nature into a wearable product. The sneaker is a representation of time, one of the most important mantras defined in Maeda’s book. His handwritten code limns the insole …