Cool Hunting Video: A Tour Of New York City’s Rarities

From a hidden luxury bar to the secrets of the hidden magic library, we explore some of NYC's most unique locations

When thinking about our video series inspired by The Macallan Rare Cask, we started speaking about some other rare treasures that we love, many of them in our hometown of NYC. For our final video in the series we visited a number of special spots, each with their own unique qualities. From the Rarities at the New York Palace Hotel to the mystery of the …

A World First in Safety: AstaZero

Sweden's testing grounds tucked away in a remote forest usher road safety into the next generation

Sweden is home to a rich design history where the principle that form follows function is felt in everything from fashion to public transportation. A key focus of the Swedish auto industry—spearheaded by Volvo—and indeed the country as a whole, is safety. In 1997 the government embarked on Vision Zero Initiative, with the goal being a highway system free of deaths and serious injuries. Volvo …

Coffee Mug Matters

Coffee shops around the world may soon be rethinking the color of their cups. A recent study conducted by George Van Doorn of Federation University in Australia reveals that we may be using more than just our tastebuds in determining the intensity of our morning joe. Based on the idea that the brownness of coffee incites varying degrees of bitterness, Van Doorn decided to test …