Le Fabuleux Marcel de Bruxelles

A line of body-skimming basics inspired by Belgium's wife-beater equivalent, the marcel

The classic white tank top—worn for ages by everyone from business men to construction workers—is a wardrobe staple. While several brands already reinvent the original, like American Apparel, Petit Bateau, and Schiesser, we lately have our eye on Belgium’s playfully seductive Le Fabuleux Marcel de Bruxelles to fulfill our nouveau wifebeater dreams. Constructed out of strong yet comfortable cotton, each garment Marcel de Bruxelles produces—now …

E for Effort Loose Leaf Apparel

College-ruled paper's return as screen-printed t-shirts and totes

School’s always in with Artware Editions’ E For Effort Loose Leaf tees, bags and tanks, a playful riff on the inexpensive writing paper from youth. A collaboration between Brooklyn artists Beka Goedde and Rachel Ostrow, each hand-screen-printed shirt encourages crafty additions to their clean lines. The Loose Leaf tees and bag are available by emailing the gallery directly. Shirt prices range from $50 to $65 …

Alexander West Shirts

Extraordinary custom-fitted shirts styled to exact specifications

A former banker, Alexander West is no stranger to the button-down shirt. After finding a lack of smartly designed, nicely tailored shirts on the market he took it upon himself to create them. While he’s not doing shirts for women (yet), West took the time to make a custom-fitted shirt for me and the result is nothing short of remarkable both in fit and style. …