Ye Royale Sunks

Brought to you by UGP (Underground Products), these sneaker socks are a witty indictment of the sneaker trend, taking the sports sock to the next level. Developed by Ronnie Bonner who favors a “question everything” approach over mainstream notions of fashion, they're not just a sock, they're a conversation piece. Available in black and grey, pink and white, as well as red and green (pictured) …

Keep Company

Shoes from L.A. Based, Brooklyn-inspired Keep Company are a sexier take on the classic boat shoe. The sweetest shoe in Keep Company's new lineup was just made available online in late April, the golf-course green Benten with a white molded rubber sole. While the green style is the most old school, the cotton canvas show also comes in a light grey and yellow, natural, and …

Vice Scandinavia adicolor Winner

At the speakeasy-style event that Vice held at Bruno Gallerian in Stockholm last week, Christian Bielke from Oslo walked away with 10,000 SEK (about $1,200) of Adidas Originals for the shoe he designed (pictured right). Congrats Christian! Also on Cool Hunting: Vice Scandinavia adicolor Contest