The Emporium of Postmodern Activities

Custom motorcycle brand Deus ex Machina takes on Venice, CA

by Mark Buche “The Emporium of Postmodern Activities” is the US foothold of Sydney-based custom motorcycle maker Deus ex Machina. The Venice extension is a move to establish a beach presence where people are able to move through the space and experience the Australian brand firsthand. True to the company’s familial vibe, the beautifully designed building is full of art-covered walls, and the community of …

Little Willy’s

Irreverence and British tailoring collide to create a new boys-wear line with big spirit

A member of the niche bespoke community in NYC, men’s store Lord Willy’s recently upgraded to larger digs from their humble storefront in New York’s NoLita neighborhood. As the shop shuffled next door to a 2,500 square foot space, proprietors Alex and Betty Wilcox decided to turn the old space into Little Willy’s, a boys’-only retailer full of ready-to-wear options for stylish young lads. While …

Wolsey Soho

Iconic British menswear label opens its first London flagship

Two hundred and fifty-seven years after launching, British menswear brand Wolsey opened the doors last night to their first flagship store in London. Located on Brewer Street in the heart of Soho, the store’s aesthetics mirrors the brand’s ethos: contemporary styling of iconic classics. Brushed steel beams, exposed brick walls, aged wooden tables and original draper’s cabinets combine to create the perfect backdrop for the …