Interview: Rumble Co-Founder Noah Neiman on the Company’s New Training Studio

Through design and branding, the team is has created a transformative fitness experience

Three years ago, Rumble opened its first location in NYC and has since expanded nationwide with 10+ locations of their boxing-themed, full-body group fitness studios. This week, across the street from their original location in Chelsea, they opened the doors to a new endeavor: Rumble Training. Trading boxing bags for custom Technogym treadmills and thoughtfully designed station boxes, it would be easy to assume it’s …

Whoop’s Wearable Fitness Tracker Promotes All-Around Wellbeing

The 3.0 iteration of the wrist-bound device substitutes for a personal trainer

Aside from a light-reflecting text logo, the Whoop 3.0 wristband (free with a membership that begins at $30 a month) is nearly indiscernible from a fabric sweatband. There’s no screen for real-time tracking, certainly no intruding vibrations or sensors and no surprising alerts. As such, this couldn’t replace an Apple Watch or everyday time-teller. That said, everything you do—working out, recovering, sleeping, walking to work, …

Human Bacteria May Be the Secret to Athletic Endurance

A study published in Nature Medicine reveals that the secret to athletic endurance and heightened performance, isn’t creatine, chia seeds or beet juice, but rather a group of bacteria found in the gut of elite-level runners. By isolating the group, known as Veillonella, researchers were able to test its impact on mice post-ingestion—and those that ingested the bacteria ran 13% longer than mice that were given …