Cool Hunting Video Presents: Dieter Rams’ Principles of Good Design

Our video from the Vitsoe headquarters in London highlights the Dieter Rams ethos

In this video Mark Adams, Managing Director of the iconic shelving system Vitsoe, discusses Dieter Ram’s 10 principles of good design during our visit to Vitsoe headquarters in London. Adams gives us unique insight into the history of the brand and its meaning to Dieter Rams, demonstrating how Rams’ principles relate directly to the style and success of the Vitsoe name.

Cool Hunting Video Presents: SW_1

Our video on Coalesse's lounge-inspired conference furniture with designer Scott Wilson

In this Cool Hunting video we visit the industrial designer Scott Wilson, founder of the Chicago shop Minimal and former Global Creative Director for Nike Explore. Taking us behind the scenes of Coalesse’s new SW_1 furniture collection, he walks us through the concepts and design processes that it took to realize this fresh alternative to the generic conference room.

Cool Hunting Video Presents: Bristol Cars

Our video on the world's only manufacturer of hand-built cars

by Bristol, the only manufacturer in the world that still hand-builds cars. There we met with chairman and owner Toby Silverton, as well as spokesperson Ben Samuelson, who took us on a drive to learn about how they keep their classic aesthetic modern.