Designer Dram Allows Drinkers to Develop Their Own Whiskey

A barrel-to-bottle experience results in an affordable bespoke tipple

Private blending sessions wherein one leaves with their own bottled whiskey are rare and costly (sometimes $5,000 and up), but Designer Dram offers drinkers the opportunity to develop their own unique whiskey from barrel to bottle entirely online for $139. The process begins with the company’s Whiskey Builder, an online portal intended to collect information about your preferred tipple. Consumers then concoct their own blend …