Paula Scher: 25 Years at the Public

“Why should I correct my mistakes when all of the innovation exists in the mistake?” This kind of rebellious thinking makes Paula Scher’s work feel fresh yet instantly recognizable, evidenced best in her forthcoming book, 25 Years at the Public, A Love Story. The artist, designer and Pentagram partner has been developing the visual language for the non-profit theater group for more than two decades, from …