In Tokyo’s Nihonbashi district, New Balance’s 15th Japan store—named T-House New Balance—is unmarked but unmissable. Accessed through a set of sliding doors on the all-white, windowless façade, the inside boasts an intricate system of wooden beams above the showroom floor. The store used to be a 122-year-old kura (a clay warehouse and merchant home) that was located in Kawagoe, a town northwest of Tokyo. This …
New Balance’s Latest Tokyo Store Made From a Repurposed Kura