Things move quickly at SodaStream, particularly since they partnered with Yves Behar’s fuseproject. Following the success of their completely redesigned and reengineered Source carbonated drink-maker, the brand has introduced a colorful, customizable, less expensive product called Play—launched in London at the designjunction fair during the London Design Festival. Considered the “world’s first mass-customizable kitchen appliance,” the Play features six colors; customers can buy the machine …
SodaStream’s New Play, Flavors, Vending Machine and More
