On the morning of the official unveiling of the Genesis 2018 G70, the South Korean automaker’s neighbor to the north launched a missile over the northern island of Japan and into the sea some 1,200 miles from shore. As the international community watched on edge, Seoul went about its business as usual. On one hand, it’s a testament to the city’s existence in close proximity …
Brilliant Bicycle Co’s “L Train” Commuter Bike
Ride over NYC bridges with ease on this minimal machine
Roughly a quarter of a million people ride the L train from Brooklyn into Manhattan every day. So when the MTA announced that service into Manhattan by train would be suspended for 15 months beginning in April of 2019 to fix tunnels damaged by Hurricane Sandy, there wassome concernto say the least. While alternatives to getting to and from the city ranging from the conceivable …
Outpost Upends the Trade Show Format
Swapping fluorescent lights and convention center fatigue for the great outdoors
Twice a year the outdoor industry descends on Salt Lake City for Outdoor Retailer, a massive four-day event at the Salt Palace Convention Center featuring next season’s products. From athletes and buyers to media, the cavernous hall is packed with the kind of people who cringe at the thought of a sunny day spent indoors. While many brands and attendees make the most of it, …
Kith Takes Streetwear to the Mountains
Founder Ronnie Fieg discusses the new Snarkitecture-designed Aspen location
Streetwear as a truly ubiquitous element of pop culture is a relatively nascent phenomenon. Limited sneakers and boutique hoodies in the pre-internet age were largely relegated to global downtown centers of fashion in major cities like New York, London and Tokyo. But thanks to the rise of social media and online retail garm aficionados in Everytown, USA can now follow (and shop) trends as fervently …
Fender’s ModShop Offers a Custom Experience with Digital Ease
A few clicks is all it takes for a unique, made-to-order guitar
Musicians tend to develop special relationships with their instruments. Though some rockers famously trash their gear after shows, many cherish particular pieces of equipment for decades. Eric Clapton once wept after selling one of his prized six-strings at auction. Keith Richards is said to own more than 3,000 guitars. Whether it’s one of many or the only one, every guitar is special to the person …