Believed to be the oldest known “industrial-scale” brewery in the world, a 5,000-year-old facility has been discovered in the North Abydos excavation site, located in the southern Egyptian city of Sohag. Consisting of eight areas, each with around 40 earthenware pots arranged in rows, the brewery would have produced about 5,900 gallons at a time. “That’s enough to give every person in a 40,000-seat sports stadium …
Anchor Brewing‘s rebranding, helmed by R/GA, began as an act of preservation. With their 125th anniversary approaching (they’ll celebrate that milestone this year), the brand collaborated on a new look for the institution. The final product would be responsible for retaining the brewery’s history, which stretches back to 1849, and repositioning the producer in the fast-paced, ever-changing market—one now driven by drinkability, name-recognition and customer …
For anyone looking to reduce or alter their alcohol intake, Dry January isn’t just a month-long sobriety marathon; it’s a testing ground for alternatives that could be revisited throughout the year. Many people (ourselves included) find the bulk of alcohol-free distilled spirits and beers to be disappointing. There always seems to be something missing—or sugar has been added to fill in the flavor profile. The …
