Tag: Design Contests

Polestar’s 2022 Design Contest Centers Sustainability

The theme for this year's contest for student and professional designers is "performance"

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When we spoke with Polestar CEO Thomas Ingenlath and Head of Design Max Missoni about their inaugural Design Contest in 2020, the duo looked to pure, distilled concepts that evolve Polestar‘s philosophy. Now, for their third edition, the Swedish automotive brand seeks to envision the future of sustainability. The theme for the 2022 Design Concept is “performance” and the brief, as the brand states, is …

Insight Into Polestar’s 2020 Design Contest

CEO Thomas Ingenlath and design director Max Missoni on the brief, the brand and the brilliant winning concepts

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Back in June, the debut Polestar Design Contest—a competition open to professional and student designers all over the world—launched. The brief was broad, and up for interpretation, with the theme being “pure.” From the Swedish automotive brand, it reads: “Design a new Polestar that is the purest of designs, one from 20 years from now, which showcases what Polestar’s slightly-more-distant future will look like (but …