Featuring durable alloy ball bearings for reduced friction and decreased wrist strain, the SmartRope Chrome is a tech-forward jump rope that displays fitness data mid-air using LEDs. Built with accurate workout tracking and permanent non-contact sensors, the SmartRope—offered in three sizes: small, medium and large—provides jump counts, calories burned and other training data. As it rotates, the rechargeable micro USB-supported rope projects informative notes about …
Fitness company Equipt’s underlying belief is that beautiful design inspires movement, and that’s exactly what their signature Ubarre does. This U-shaped weight doubles as elegant home decor and adaptable workout equipment, suitable for many fitness routines including HIIT, pilates, yoga and barre. Now, the ergonomically crafted weight comes in a white matte finish and gold cap to add a sleek and polished touch to any …
Launched in 2020, the retail destination Future Proper aims to question what it means to be active as it breaks down stereotypes pinning victory or defeat to a successful workout. Co-founder and CEO Even Dunlop, along with co-founder and creative director Adam Levite, found that most sites selling performance gear and athleisure steered their inventory and marketing toward athletes. For Future Proper, they envisioned a …
