The North Face’s City-Ready SS20 Black Series Collection

Fusing streetwear with superior function, this release signals a foray into fashion-centric design

The North Face has always focused on the outdoor space first and foremost. In fact, their technical garments are some of the most capable and innovative on the market and their long history of high-demand collaborations (Maison Margiela, Supreme, and Brain Dead among others) and successful original concepts (Purple Label, Summit Series, and FUTURELIGHT) reveal the brand’s impact on the wider fashion industry, as well. …

BMW Designworks Partners With The North Face on a Super-Light Camper

To highlight The North Face’s new Futurelight material, produced by a “nanospinning technology” that allows for air-permeability, the brand debuted a super-light camper co-designed with BMW Designworks. More than futuristic looking, the waterproof, light and breathable Futurelight fabric stretches across a geodesic-dome frame on a function, mobile platform. It’s just the start for Futurelight, which is bound to shake things up in many industries—including apparel and …