Norden Californian-Made Home Goods

Blending coastal vibes and modern design in their candles, hand soaps, incense and more

In the crowded home goods market, young Encinitas, CA-based brand Norden caught our eye with striking yet simple packaging, expressing dedication to quality and utility. It makes sense after learning that owner Pete Panciera’s background is in graphic design and art direction, and that he has plenty of experience working for other brands. Now he has his own, working with his wife, fiber artist Erika …