Opening Ceremony SS14 Presentation

The brand's first runway show wows with zooming luxury cars and a colorful collection

Every fashion week, editors and stylists take their seats to watch the unveiling of hundreds of designers’ upcoming collections. There is variation in the style of runway shows and standing presentations—and certainly variation in content from season-to-season and style-to-style—however, attendees generally know what they’ve signed up for. Last night, Opening Ceremony managed to change all of that. Attendees gathered at Opening Ceremony BTW—a mega pop-up …