COOL HUNTING + Isotope’s Limited Edition GMT 0º Watch

Independent brands unite for a wristwatch with a charitable component

“We wanted to bring a burst of colorful optimism to the dial for the wearer and anyone who might glimpse it,” says Josh Rubin, co-founder and executive creative director of COOL HUNTING, regarding our new collaborative wristwatch. Working with Isotope founder José Miranda, Rubin customized the independent watch brand’s groundbreaking GMT 0º design, layering buoyant colors and complementary accents. A bright, bold piece was born—underscored by …