The Arrivals Release 3.0

Walking through co-founder Jeff Johnson's background to understand the new collection

Since their 2014 debut, architecturally-driven outerwear and accessories brand The Arrivals has won over consumers for two very distinct reasons. First, they’ve succeeded in delivering functional, minimal silhouettes with unexpected flourishes from incredibly high-quality materials. Second, their direct-to-consumer model allows all of these features to be within reach financially. Despite (or perhaps because of) zero previous fashion industry experience, founders Jeff Johnson and Kal Vepuri …