Jackson, Wyoming-Inspired Caldera + Lab Skincare

Within the brand's all-natural serum, regional ingredients come to life

Caldera + Lab co-founders (and couple) Stacy Keibler and Jared Pobre were splitting their time between Los Angeles and Jackson, Wyoming when the idea for a direct-to-consumer skincare line for men took form. It came in response to the needs of individuals—like Pobre—spending time outdoors in dry, harsher climates. Years of research and development went into their debut product, THE GOOD—an all-natural, non-toxic face serum …